Star beer wins gold for a second time at the Monde Selection Awards
Star Beer produced by Guinness Ghana Breweries Limited (GGBL) has for the second consecutive year been awarded a Gold Quality Award by Monde Selection, as Ghana’s best-tasting beer in 2017 for its superior taste and quality.
Monde Selection, founded in 1961 with a unique expertise to test and
analyze consumer goods from all over the world to grant them an
internationally renowned quality award evaluates competing products are
through specialist jury tasting after which scores are added up,
averaged and awarded with a Bronze, Silver, Gold or Grand Gold quality
award.
For managers of the brand, being accorded such a prestigious honour
by the Monde Selection team is a testament of the immense effort being
put into the beer-making process to offer Ghanaians refined and
excellent taste all times.
Schemmer Carsten, the Marketing Manager of Star beer at GGBL,
believes the positive feedback from the public and other stakeholders in
the brewery industry is an affirmation of Star beer’s consistency in
taste and quality which has been confirmed also in blind tastings in
bars and pubs across Ghana. This award is also a confirmation of the
quality that comes from Ghana, with our quality in food, music, and
beer. Commenting on this feat achieved by Star beer, the Marketing
Manager says “For us, it is a top priority to ensure that we continually
offer our consumers and the beer-drinking public in general a certain
level of quality unmatched in Ghana.”
According to Carsten “It is not for nothing that the Monde Selection
Awards team will pick Star beer over all others to receive such an
important award.” “This award tells us that we are doing something right
and commendable and thus we will continue to offer Ghanaians the best”
he further adds.
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